Become a Promac Tools Dealer
Partner with Promac Tools & Grow Your Product Range
Promac Tools supplies professional tools, equipment and specialist brands through a growing network of industrial tool specialists, trade suppliers and specialist retailers across Australia.
With decades of experience in the Australian tool industry, we understand that successful wholesale partnerships are about more than simply supplying products. Our focus is on building long-term relationships with dealers, providing quality products, knowledgeable support and brands that offer genuine value to professional users.
If you're looking to expand your range with trusted professional products, we'd love to hear from you.
Our Brands & Product Ranges
Promac dealers can access a selection of specialist brands and product categories across the professional tool and equipment market.
Tormek Sharpening Systems
Promac has represented Tormek in Australia for more than 30 years, building and supporting a carefully selected network of specialist dealers across the country.
As a premium Swedish sharpening brand, Tormek is best suited to retailers with the knowledge, customer base and commitment to properly represent the range. For this reason, Tormek dealer opportunities are considered selectively, helping us protect the strength of the brand and support our established dealer network.
SOLA Measuring & Marking Tools
Professional Austrian measuring and marking tools designed for tradespeople who demand precision.
The SOLA range includes spirit levels, measuring tapes, laser and digital measuring equipment, marking tools and specialist measuring solutions suited to construction and professional trade applications.
Promac Generators
Backed by more than 25 years of generator industry experience, Promac Generators offers a growing range of inverter and trade generators for worksites, home backup power and recreational applications.
We are actively growing our Australian Promac Generator dealer network and welcome enquiries from suitable retailers looking to add generators to their existing range.
Promac Masonry & Drilling
Our specialist masonry and drilling range has been developed through long-standing relationships with quality manufacturers, including our 20+ year partnership with UK tool manufacturer Armeg.
The range provides professional drilling and cutting solutions for construction and specialist trades.
Who Do We Partner With?
Our dealer network isn't limited to traditional tool stores.
Promac products are suited to specialist retailers servicing a wide range of professional industries, including:
- Industrial tools and machinery
- Building and construction supplies
- Woodworking and machinery
- Sharpening specialists
- Tiling and flooring
- Concreting and masonry
- Plumbing supplies
- Electrical wholesalers and suppliers
- Hardware and trade supplies
- Outdoor power equipment
- Generator and power equipment specialists
- Specialist online tool retailers
and even camping and recreational stores.
You don't necessarily need to stock every Promac range. We can work with you to identify the brands and products that best complement your existing customers and product offering.
Why Partner with Promac?
Decades of Industry Experience
Promac is an Australian-owned tool supplier with decades of experience working with specialist retailers and professional trades.
Our long-standing relationships with brands such as Tormek, SOLA and Armeg mean our team understands the products we sell and the markets they serve.
Specialist Products
We focus on products that have a genuine place in the professional tool market.
Rather than trying to supply everything, our ranges are selected around specialist products, established brands and categories where our team can provide genuine product knowledge and support.
Australian Stock & Support
Our Australian team provides local sales, product and after-sales support to our dealer network.
From product selection and technical questions through to spare parts, warranty and ongoing support, we're here to help our dealers confidently sell the products they stock.
A Partnership Approach
We value long-term dealer relationships.
Our aim is to work with retailers who understand their customers and want to build strong product categories — whether that's sharpening, measuring, generators, masonry or professional trade tools.
Interested in Becoming a Promac Dealer?
Contact us today to discuss becoming a Promac dealer. Our Business Development Manager will get in touch to learn more about your business and, where suitable, arrange a visit to discuss the opportunities available and how we can work together.
